Press Release BRP WINS FIFTH NMMA INNOVATION
AWARD IN FOUR YEARS WITH SEA-DOO
RXP-X 260 WATERCRAFT

Miami, FL, February 16, 2012 – At the recent Miami International Boat Show, BRP continued its award-winning streak in the marine industry with its fifth National Marine Manufacturers Association (NMMA) Innovation Award in four years for its new high-performance 2012 Sea-Doo RXP-X 260 watercraft.

“BRP’s Sea-Doo Ergolock seat, angled footwells, and T3 hull combine to create a PWC with incredible turning ability and maximum comfort designed to build confidence in its rider. It made me an instant expert,” said NMMA Innovation Award judge Alan Jones.

For the fourth consecutive year, BRP won the NMMA Innovation Award in the PWC, Jet Boats, and Pontoon Boats category. The all-new 2012 Sea-Doo RXP-X 260 watercraft follows the SeaDoo GTI 130 model (2011 winner), Sea-Doo RXT-X 260 watercraft and BRP MOVE iCatch trailer (2010 winners), and the Sea-Doo GTX Limited iS 255 PWC (2009 winner) in BRP’s innovation awards legacy by introducing the next generation of high-performance watercraft that allows the rider to fully realize the performance potential with improved rider ergonomics and a new hull design.

“BRP redefines watercraft with the introduction of the Sea-Doo RXP-X 260* model, marking the next generation of high-performance PWC,” said Yves Leduc, vice-president – general manager, North America division. “Winning five of these prestigious NMMA Innovation awards in four years is a tribute to BRP’s dedication to developing designs and technologies that lead the marine industry and the boating public into the future.”
The new Sea-Doo RXP-X watercraft redefines the musclecraft segment with an ominous visual appeal from its flowing facet design, ram air intakes, large side grills and distinctive new Ergolock system and tight-turning T3 hull. BRP’s Ergolock system includes angled footwell wedges and a gradually narrowing seat design to help better connect the rider to the watercraft. It reduces upper body fatigue by allowing the rider to ride faster, for longer periods of time. BRP’s Ergolock system complements the tight turning aspect of the T3 hull that features an innovative dual surface design that responds differently at high or low speeds. The new T3 hull shape combines soft and hard chines and adjustable sponsons with winglets and trim tabs that allow the watercraft to lean into corners, better maintaining entry and exit speeds after turns. ”BRP continues to be recognized for developing groundbreaking innovations that enhance the riding experience for our consumers’ around the world,” stated Chris Dawson, vice-president and general manager, International division. “This latest recognition for the new Sea-Doo RXPX 260* watercraft reinforces BRP’s standing as the industry leader, both in terms of performance and safety.”

Bombardier Recreational Products Inc. (BRP), a privately held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Its portfolio of brands and products includes: Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and boats, Evinrude and Johnson outboard engines, Can-Am all-terrain and side-by-side vehicles and roadsters, as well as Rotax engines. BRP products are distributed in more than 100 countries.

*Model names may differ for international markets.

www.brp.com
Sea-Doo, Ski-Doo, Lynx, Evinrude, Johnson, Can-Am, Rotax, RXP, T3 Hull, Ergolock, GTI, RXT, iBR, iTC, and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners. GTX is a trademark of Castrol Limited, used under license.

For corporate information:
Johanne Denault
Manager, Corporate Communications
Tel: +1.450.532.5173
johanne.denault@brp.com

For product and brand information:
North America:
Tim McKercher
Competition and Media Relations
Sea-Doo Products
Tel: +1.321.409.0519
tim@look-marketing.com

International:
Marc R Lacroix
Director, Product Management
Tel: +1.450.532.6413
MarcR.Lacroix@brp.com

IJSBA Announces First Three 2011 Hall of Fame Inductees

July 27, 2011

The IJSBA is pleased to announce the first three names of the 2011 inductees of the Stjernstrom-Jacobsen PWC Racing Hall of Fame. Chris Lauber, Mark Lauber, and Nedra Atwood open the list of persons to be honored at the 30th Anniversary World Finals:

Mark and Chris Lauber
Best known as race promoters in Florida, Jet Ski pioneers Mark and Chris Lauber wore many diverse hats during their careers. Starting in 1978 as rental operators on the Jersey Shore, and later in Florida, the Laubers staged the first race anywhere outside California in 1979, attracting just 9 racers using their rental skis. More importantly, it launched their careers as promoters that lasted for twenty years.

Both brothers raced as pros in the formative years of the sport, including the first ever National Championships in Lincoln, Nebraska, sanctioned by the United States Jet Ski Boating Association in 1981. Mark also raced in the first-ever Hawaiian Championships in 1980, appeared with Scott Watkins in Kawasaki’s first national Jet Ski commercial in 1986, as well as in the pool on MTV’s memorable coverage of Spring Break in 1989.

Mark was also the first on-site announcer at the World Finals starting in 1982, and later, expert commentator for World Finals coverage on ESPN. At that first USJSBA National Championships, Chris tied for 2nd place in freestyle with three legendary Jet Ski Hall of Famers: Larry Rippenkroeger, Brian Bendix, and David Gordon.

However, it was as race promoters that Mark and Chris made their biggest mark on the sport, creating and staging more than 120 races (almost all in Florida), including the World Cup WaterCross Tour, while offering more than $1,100,000 in prize money. The Laubers also attracted Anheuser-Busch to become title sponsor for their series and also had five of their series’ finales televised nationally on ESPN. Known for their innovations, the Laubers created the split design course, still in use worldwide nearly 20 years later.

Nedra Atwood
Nedra’s induction to the IJSBA Hall of Fame comes from one of the biggest public outpourings of support since the ceremony began in 2006. Commonly known as PWC Racing’s #1 Fan, Nedra has been the most prolific cheerleader of all IJSBA athletes since 1989. Herself a former California State Champion in bicycle racing, Nedra has had the love of sports run through her blood since the earliest of childhood.

Nedra’s support, generosity, and knowledge of the rider’s has been well acknowledged throughout the world. Not only is Nedra Atwood a deserving recipient herself, but her induction serves as a representation of all of the PWC Racing fans on the planet.

The Hall of Fame Ceremony will take place at 8:00PM on Saturday, October 8, at the London Bridge Convention Center in Lake Havasu City, AZ. All inductees listed above are scheduled to attend. For more information about the Stjernstrom-Jacobsen Hall of Fame, please contact the IJSBA by emailing info@ijsba.com or by calling +1-714-751-8695